97% of people search online for local services.
Our local SEO services make sure your customers discover you.
To get more sales online, you need to be at the top of Google’s Local listings and map packs. But it takes more than just updating your profile and adding a couple of pictures to get there. As your SEO agency, we’ll publish your company’s information to over seventy credible directories, and keep it updated at all times, giving you the consistency you need for Google to connect the dots and push you to the top.
We’ll outline the best course of action for your business in a bespoke strategy. With a team of specialists who are the best at what they do, we can take care of any and all aspects of your search engine optimization, from technical SEO to outstanding content creation.
You might be surprised to learn that this has almost nothing to do with your business’ website. The most important ranking factor in local search is Google My Business (GMB). This service is an extension of Google Maps, working in conjunction between the two to locate businesses on the map or serve them up in search queries for location-dependent searches.
Listings in directories, often called citations, can help you boost your local SEO rankings. So yes, they’re definitely worth your time! For one thing, any place on the web you can mention your business is one more place where customers can find you, so you could argue even listing with some Joe Blow’s tiny website helps somewhat. On the other hand, even a free listing takes some time, and it’s not always worthwhile to chase down every Joe Blow directory out there.
Google and other search engines have been localizing search engine results to create a better end user experience. For example, if you are in Washington DC and search for “plumbers”, Google will display listings of local plumbers to your IP address (where you did the search from). It wouldn’t make sense, for Google to display plumbers from San Diego in the search engine results so it has implemented localized search results. Regular SEO has the same principles of local SEO but it is not specific to a geographic area. Companies will find it easier to rank locally because of the local search algorithms. But through the use of high quality content and a user-friendly website, your reach should grow out of your immediate area into the broader search engine results.
Unfortunately, and fortunately at the same time, you do not have the power to remove negative reviews. If that was possible, any company could remove bad reviews to try to make their company look better. The point of reviews is to allow people to share their honest experience and opinion about your business, whether good or bad.