Social media marketing is simply the utilization of various social media platforms and sites to advertise a product or service to a large audience. While the terms’ digital marketing and e-marketing are more common in academic circles, social media marketing continues to grow for both researchers and practitioners. Social media sites like Facebook and Twitter […]
What is the Pay Per Click in 2021 strategies? What does it mean? And what exactly are the advantages of PPC? These are the three main questions that most of my clients ask me. I try to help them understand these and many other important things about online marketing.
Email marketing in 2021 might just be the best thing that has ever happened to email marketers! Not only is the new digital age a massive explosion of technology, but it’s also a perfect platform for any serious business owner to build up an extensive list of loyal customers over time. Because of all of […]